FLEX

FLEX started with the idea that having a period shouldn't stop you from living your life. Within just a few years, the brand has revolutionized menstrual products. As Senior Copywriter for the rapidly exploding startup, I scaled the brand voice with video and ad campaigns, content strategy for the online magazine, and created well-researched content that reflected the brand's authentic approach and progressive vision.

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Article samples from online magazine The Fornix:

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• "It’s going to get better" Champion surfer Keala Kennelly talks periods, mental health, & coming out

•  "What is a vagina supposed to smell like?"

• "Pap Smears: Everything You Need to Know"

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